"Association of more than 15 years"
Harshad has been associated with Baker Gauges since 2002. In those days people could not understand the concept of branding. There were very few companies like Baker who trusted Harshad on handling their brand.
Harshad was were practically bridging the gap between the marketing teams of a companies and what they really required for actual sales.
case study : BAKER GAUGES
Client: Baker Gauges
TYPE: Established Multinational Brand in Gauging Solutions
Consultation and brand strategies
1. Converting single page leaflets into a comprehensive product catalogue comprising of all products
2. Creating a corporate movie detailing out various departments and manufacturing processes
3. Upgrading to new a website with streamlined content
✓ Gathering all the content was a major task
✓ We worked on streamlining the content.
✓ Standardising the flow of the content was very important to bring overall consistency
✓ So standardised features of each product, schematics, product photography, tabulated content, etc
✓ There were over 200 products
✓ Created design layouts and tested across various product categories
✓ Created final design of the entire catalogue and created dummies.
✓ 14 variants of the entire dummy till final approval were made
✓ We were involved in the final off-set printing as it was very critical
First Copy to First binded prototype
Worked on finer details
Created a mutli-device compatible interactive CD program of the catalogue
Corporate Website with Content Management System
Mutli-device compatible website with a portfolio of over 200 products.